Digital marketing is gaining tremendous importance across the industry and with in an environment where ROI is of increasing importance. It is imperative to quantify and measure all social media activity to monitor the effectiveness of media investments and digital marketing campaigns.Sathyamedha as partner :
The team at Sathyamedha is providing best data analytics services to ensure business results to customers. Sathyamedha's data analytics team will research, analyse, plan and execute the “Social Media Analytics” to get better result to the clients’ business.Sathyamedha's “Social Media Analytics” services
With our “Social Media Analytics” solutions, we help organizations analyse the effectiveness of company communications and customer interactions on different digital marketing platforms including website, social media presence, and mobile marketing. We help our clients develop an understanding of KPIs, selecting measurement tools, analysing reports to enhance performance, and creating tests to improve media messages.
Key benefits that Sathyamedha provide are:
Analysing social media discussions on the business’ campaigns and products, we help marketing managers keep a track of the opinions of their followers and proactively resolve customer issues.
Solutions we provide include
At Sathyamedha, we follow a four-step process in executing “Social Media Analytics”.Sathyamedha’s process:
At the beginning of every engagement, we will arrange exploration, ideation sessions to discuss our customer needs, campaign and island in detail. Our customers’ requirements, goals, brand guidelines, styling templates, pitch and tone of the designs and various adjustable parameters are explored during this phase.Approach
Sathyamedha's data science team will analyse the customers’ requirements, value propositions, industry, sector, competitors, target audience segments and channels. The team will set the principles and approach to be followed for each piece of content for the customer. The team reviews the plan with the customer and agrees with confidence that the plan is perfect.Create
Sathyamedha's data science team which is made up of data analytics, data science specialists will be allocated to our customers’ content creation and each of the content will be engineered keeping in view our customers brand and styling templates bespoke to the end user’s language, role and location.Track
On need basis, we can set up tracking for each piece of content that gets published. We will set up tracking codes, automation journeys and landing pages. We’ll work with customer’s team to understand how our work is performing and progressing.Our “Social Media Analytics” services already used in
Our team works along with customers to get the “Social Media Analytics” service output right.